Our means for gathering data have largely outstripped our tools for analyzing that data. The result is a mountain of unstructured and largely inaccessible information gathered from social media, app permissions, website cookies and hardware and software service agreements. There’s gold in that mountain, but you need the right tools to get at it. For many applications, deep learning is the right tool. Deep learning networks open up the treasure chest of unstructured data for anyone with the imagination to draw insight from new sources of knowledge discovery, knowledge application, and knowledge-based prediction.